‘..us Dutch people need our hag’ -what the heck is hag, you ask? In short, sprinkles. In fact if you enter hagelslag into wikipedia you actually get redirected to sprinkles and they are a Dutch wonderland.
When we first got married I was like, ‘you eat what???’ That’s right, chocolate hagelslag on butter on white bread. I might add that you must use the most trashy white bread possible.
We were in Holland, Michigan a couple of months ago and asked our server at lunch where we could find a Dutch specialty shop, explaining about our desire to pick up a box or two of hagelslag. Our server said, ‘Oh, At any grocery store, us Dutch people need our hag.‘ I don’t blame them.